About us
A small team that travels light and tells stories well.
Birchbark Media is a travel and tourism marketing agency based in Peterborough, Ontario. Since 2010 we’ve worked with destinations, tour operators and mission-driven organizations from the Kawarthas to Chile.
Our story
Born in 2010, built on story.
Birchbark Media started as the brainchild of founder Scott Adams. Scott got his start doing PR for Ontario Tourism, then, with an entrepreneurial streak and a love of the outdoors, began creating video and content marketing for the adventure travel world.
That client base grew from Muskoka to Chile, and so did what we do: photo and video, social and web content, email, paid media, and the systems that keep it all organized.
Today we work as an embedded part of our clients’ teams, so the stories we capture keep working long after the shoot.
What we believe
How we like to work.
Real people over stock footage
The best travel marketing feels lived in. We film the people and places that make you different.
One connected system
Capture, distribution and asset management work best together, so your content earns its keep.
Embedded, not outsourced
We work like part of your team: close to your goals, honest about what’s working, and easy to reach.
Who we are
The team.
Scott Adams
Founder & Director
Tracy Beverley
Project Manager
Matt Snell
Writer & Content Marketing Specialist
Paige Hinton
Social Media Content Specialist & Designer
Mike Stiell
Digital Marketing Specialist & Photographer
Memberships
Proud members of the communities we work in.
Let’s work together.
Tell us what you’re working on. We’ll tell you straight whether we’re the right fit.
Start a conversation